Sukanya Chatterjee

Ms. Sukanya Chatterjee is an Assistant Professor in the Department of Management at Invertis University, with 1.5 years of teaching experience in Management and Commerce. She is currently pursuing her Ph.D. in Commerce and Management from Banasthali Vidyapith, specializing in Marketing. She holds an M.Com. and a B.Com. degree and has qualified UGC-NET in Management.

Her academic and research interests include Marketing, Consumer Behaviour, Green Marketing, Branding, and Advertising, with particular emphasis on sustainable consumption and electric vehicle adoption in India. Her research interests reflect a focus on contemporary marketing practices and evolving consumer behaviour.

She has contributed to academic research, with one of her research papers accepted for publication in Aethel Research Digest Juncture: An International Journal. She aims to contribute to academia through teaching, research, continuous academic development, and engagement with emerging areas of Management and Marketing.