Happenings
Business Standard Ad Film Challenge (BS Canva) at Invertis University Boosts MBA Students’ Marketing & Creative Skills
The Department of MBA at Invertis University in Bareilly had an event on the 15th of April 2026. They called it the Business Standard Ad Film Challenge (BS Canva). It was held at Seminar Hall-1. A lot of students took part in this event. They had to make 30-second advertisements that would really grab peoples attention. This was a way for them to learn about being creative and making good brands and marketing plans.
Prof. Manish Gupta who's the Dean of Management and Dr. Ankita Tandon, who is the Head of the MBA program helped make this event happen. The students work was judged by teachers and people who work in the industry. The students worked really well together. Came up with some very innovative ideas. They were also very good at talking about their ideas. They did all of this under a lot of time pressure.
This competition was a way for the MBA students to learn about advertising making content and how to market things in the real world. It was a fun and interactive way for them to learn and it will definitely help them in their careers. The Business Standard Ad Film Challenge (BS Canva), at Invertis University was a success and it really helped the MBA students improve their marketing and creative skills.
