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INDUSTRIAL VISIT OF BBA FIRST YEAR TO ANANDA, PILKHUA ON 16TH APRIL 2019

INDUSTRIAL VISIT OF BBA FIRST YEAR TO ANANDA, PILKHUA ON 16TH APRIL 2019

on 16/Apr/2019

 
Theoretical knowledge is incomplete without practical exposure. So, with this thought in mind CRC department of Invertis University, Bareilly organized an Industrial Visit for the students of BBA first year to ANANDA (PILKHUA), where students not only visited the industry but also gained deeper knowledge about the real corporate world. Ananda company was founded up by an Indian businessman Radhey Shyam Dixit in 1989. Initially, the name of the company was Gopaljee Dairy. In March 2012, they rebranded it to Gopaljee Ananda. Ananda has over 5000 village and more than 2,00,000 dairy farmers from Uttar PradeshHaryana, and Punjab under its supply network. At present, Ananda offers a wide range of  milk  and milk related products, including paneerghee (clarified butter), rabri, dahi (yogurt), lassi, chaach (Buttermilk), flavored yogurt, flavored milk, honey drinks, buttercookierusk, matthi, khoya, and dairy creamer. Nowadays, every Friday company is launching its new product.  Not only the company is dealing with milk and milk products but also is coming up with its bakery products. On reaching the Ananda Plant, Mr. Narendra Kumar (Plant Head) had an interactive session with the students where he familiarized students with the working of plant and also told about the growth of the company since its inception. He also entertained all the queries of the students and welcomed their suggestions.   After such an erudite session, Mr. Chatarpal Singh (Head, HR) and Mr. Narendra Kumar (Plant Head) made the students visit the plant and showed them the process of milk sterilization and frostation. Students were also showed how the ghee and butter is made out of the milk. The students also visited the packaging section where they learned the process of how the milk and milk related products are packed and are then sold in the market. The visit proved to be an elevating experience for the students. We extend our deep gratitude to ANANDA employees and staff who helped us in making the visit comfortable. The visit proved to be fruitful under the guidance of Prof. YDS Arya (Vice Chancellor), Dr. Manish Gupta (Dean Management), Dr. Dheeraj Gandhi (HOD, BBA & B.COM), Ms. Priyanka Awasthi and Dr. Alok Pandey. Also we extend our heartfelt thanks to Mr. Diggaj Gupta (Senior Executive, CRC Department, Invertis University) for arranging such visit.
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